The Outdoor Media Association (OMA) have launched OPEN2, the second edition of their annual publication featuring the very best of Australian and international Out-Of-Home campaigns. The launch, Outdoor Creative – Xposed!, held at The Beresford in Surry Hills saw media owners, agencies and advertisers gather to celebrate the book which features over 75 outstanding outdoor campaigns.
"OPEN2 continues the conversation we started with our first book OPEN in 2012," said Charmaine Moldrich, OMA CEO. "It presents the endless creative opportunities we know Outdoor offers while providing the reader with creative and strategic insights from some of the leaders in the industry."
With contributions from leaders in the advertising and OOH industry, the book not only displays stunning creative from the past few years, but also provides insights and commentary on the future of Out-of-Home.
OMA OPEN2 is available for download here - http://joom.ag/U8yb