Digital Large Format screens that set a new benchmark for brand impact in one of Melbourne's busiest commuter hubs -
Five new Digital Large Format billboards at Southern Cross Station are delivering more show-stopping power than ever before.
The state-of-the-art new screens have brighter, sharper visuals and can run 3D full-motion animation, programmatic, and dynamic messaging.
Melbourne's commuter epicentre and digital playground
70 million+
people travel through Southern Cross Station every year.
60,000+
square metres, making Southern Cross Station the ultimate media canvas.
Source: Southern Cross Station Out of Home Advertising Services
JCDecaux COLLINS
The Collins is optimally positioned at the gateway to Southern Cross Stations' 16 platforms.
Located on the upper concourse near a range of eateries, this impressive screen allows brands to make an impression in a high-dwell location.
JCDecaux Collins Exit
Located at the Collins Street entrance/ exit, in proximity to quick-service restaurants (QSRs) and eateries, this impressive Digital Large Format screen captures attention in a high-dwell precinct of the station.
It offers exceptional exposure among commuters exiting the station, heading towards Melbourne CBD. For added impact, brands can combine with the nearby JCDecaux Collins Digital Large Format screen.
JCDecaux CLOCK
The iconic Clock ensures maximum visibility from all angles including Spencer Street and Collins Street. It allows brands to impact shoppers and commuters from the multitude of nearby retail locations and amenities.
Featuring the latest cutting-edge capabilities, including anamorphic 3D, it’s the first of its kind in Melbourne CBD, ready to capture the attentions of millions.
JCDecaux Spencer Street Entrance
An enormous, state-of-the-art Digital Large Format screen on Spencer Steet. Located close to major retailers, food stores, and station amenities, it provides viewing opportunities like no other.
By pairing with The Clock, brands can dominate the Spencer Street concourse; the heart of Southern Cross Station.
JCDecaux SPENCER
Capture audiences before the airport journey with the new high-impact Spencer screen.
Situated at the entry point to the Southern Cross bus interchange, The Spencer captures commuters transferring to buses, including those connecting to the airport.
