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A world-class domestic, international and regional travel hub that connects with a valuable and highly engaged audience

 

JCDecaux PERTH AIRPORT is Australia’s thriving gateway to Asia and beyond. Exclusively covering all four Perth Airport terminals, JCDecaux offers international, domestic and regional brand engagement opportunities across digital and static touch points.
 

Positioned throughout the award-winning airport environments, JCDecaux PERTH AIRPORT assets capture the imagination of alert, receptive passengers looking to be entertained.

 

A powerful opportunity to drive broadcast reach

 

 

 

10.1 M+

passengers passed through Perth Airport, Domestic plus International, in 2022

(PER Airport Traffic Performance DEC 2022)

 

 

 

 

8.4 M+

passengers passed through Perth Domestic Airport in 2022

(PER Airport Traffic Performance DEC 2022)

 

 

 

 

1.7 M+

passengers passed through Perth International Airport in 2022

(PER Airport Traffic Performance DEC 2022)

 

 

 

 

69%

of Australians are planning to spend the same if not more on travel abroad in 2023

(Skyscanner 2022)

 

 


WHY AIRPORTS

DWELL TIME 

In this high dwell time environment brands can deliver powerful, copy-rich messages connecting with captive, desirable audiences.  

LINEAR JOURNEY

Impact and influence at every step of the journey, from check in to departure gates, and arrivals, JCDecaux reaches passengers over consecutive touchpoints.

RECEPTIVE MINDSET

Airports exaggerate mood states - the perfect opportunity for brands to connect as travellers are alert, receptive and looking to be entertained. 

ELEVATION 

The striking stature of JCDecaux AIRPORT LARGE FORMAT is impactful by nature, leaving an impression on people that reflects on the brand and elevates audience perceptions.


ENGAGED AND RECEPTIVE SEGMENTS

BUSINESS TRAVELLERS
FAMILY ADVENTURES
CULTURALLY AND LINGUISTICALLY DIVERSE (CALD) TOURISTS
MILLENNIAL TRIP SEEKERS
THRIVING RETIREES
FREQUENT GLOBETROTTERS
GEN Z WANDERLUST
EMPTY NESTERS